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RGM is one more and maybe the most important reason for digitalization to be your top priority. More than half of consumer products manufacturers are adding tools or analytic capabilities to support new RGM processes. They are taking a deeper dive into optimized promotion, pricing and pack growth analysis. However, without clean data, RGM needs will be difficult to meet.
For more on why RGM is so important
When your digital systems are communicating, you will:
1
Be more efficient across the operating plan
2
Be able to identify risks and gaps across the plan
3
Reduce out of stocks
4
Grow revenue
A clear view to manage TPx